We are an Ahmedabad-based fashion jewellery retailer with both online and offline presence, catering to your fashion needs all around the country. The idea behind Magical Trend was to make every woman look beautiful and magical every day, without having them shell out huge sums of money for jewellery.
We have something special for everyone, whether you’re a college-going teen, a young professional or a senior citizen who believes beauty sees no age. While you can visit our store in Saraspur located in the heritage city area of Ahmedabad, you can check out and purchase our jewellery online too and get them shipped to your doorstep anywhere across the globe.
The Founder: Ankita Brahmbhatt, an MBA in Human Resources has been working with major corporates for the last 12 years. In January 2019, Ankita found her calling and decided to put her knowledge and passion for jewellery design and creation to start Magical Trend. Elegant, pocket-friendly imitation jewellery for women is the core idea behind her venture. She’s a regular face at Ahmedabad`s various popular bridal and lifestyle exhibitions, showcasing the beautiful jewellery from Magical Trend.
"Magical Trend has an amazing collection of jewellery. Be it for bridal, office wear or a party, they are the one-stop solution for all kinds of jewellery. The best thing about them is their service. They understand your choice in jewellery and show you their collection accordingly. This place is worth a visit."
Mrs India 2017
"The earrings from Magical Trend were beautiful and elegant! It added to the look very nicely and complimented my outfit. The ring was very unique and lovely too."
Indian Idol Season 4 finalist
"Magical Trend, just like their name, has the most eclectic and magical collection of jewellery. Their diamond crystal earrings, as well as their beaded set made with unique purplish brown stones, were something from which couldn’t take your eyes off. Looking forward to purchasing more from here."
"Delighted by the unique designs and the excellent quality of their products, we had approached Magical Trend to purchase jewellery for a family event. There were a pair of earrings which we wanted to be customised. Despite our request being on short notice, Ms. Ankita ensured that we got what we wanted and that too within the time frame and at no additional cost. We’re extremely grateful to her and would recommend Magical Trend to everyone who wishes to flaunt something elegant yet different."
Founder, Kunal Pneumatics
"Lovely designs, great quality and best price. The whole buying becomes a lovely experience when the owner indulges so passionately in your shopping and help out with a lovely smile. Thank you Ankita... way to go"
Deputy Manager- External Engagement at Anant National University
"I visited Ankita’s boutique last week to check out on her jewelry collection. The collection was amazing and much recommended. I bought a ring for myself and a few more rings for navratri, all of them were a beauty of its own. I would indeed recommend Magical Trend for all the imitation jewelry. "
Founder and Creative head- A Twisted Culture
"Very Beautiful Payal, appreciate the efforts by you thank you for making such an extraordinary payal. You made my auspicious day more special with this Payal."
Dr. Rucha Joshi
Cheif clinical embryologist And director of Deverra ivf .kotecha chwk kalavad road rajkot